Long weekend for many, full week off for some (looking at you, Boston parents), but one thing is certain: if you’re heading out of town, don’t forget to tend to your plants. We admit, sometimes we neglect our plant babies for too long and they wilt, dry out, or drown when we feel the shame and overwater to make up for lost time. When this happens, all you can do is say a little prayer and open the next bottle of wine.
We’d suggest Longevity Wines Cabernet Sauvignon ($12). Its silky, smooth tannins and dark fruit on the palate will soothe your struggling plant parent woes with just a few sips, giving you time to either tend to their revitalization and continued longevity or plan your next plant shopping spree to load up on replacements – your choice, no judgment!
Longevity Wines is a family-owned, urban winery, and certified minority-owned business based in the Livermore Valley wine region of Northern California, founded by Debra and Phil Long in 2008 when their winemaking hobby outgrew their garage. By this time, they’d experienced plenty of tasting rooms and saw the need for some changes to the industry. In 2020, Phil was named president of the Association of African American Vintners, a non-profit dedicated to strengthening diversity and inclusivity in the wine world.
Phil and his assistant winemaker son, Phil Long, Jr., make an array of Longevity Vintner Select (black label) wines and more affordable and accessible Longevity Classic (white label) wines in partnership with the Bronco Wine Company using the Franzia family fruit. Yes – the very same Franzia family responsible for our fondest boxed wine memories of college days. Slap the bag, anyone?
…If your wine snob radar went off with this last note, shut that thing down! Their partnership helped Longevity achieve the volume required for national distribution, bringing approachable, affordable wine to thousands of stores across the country. And you can take it from us — it’s delicious!
Witty Pairs 